November 2020 // The Business Edition

What I did next was I started doing everything I could do to market to real estate agents. I joined the local Real Estate Board. I got a list of emails of all the local real estate agents. I started email marketing to them once a week. I would show them the images of real homes that were on the market, then I would show them what a professional photographer could do for them. I also offered to do a free presentation to their agency to help promote professional photography. At these presentations I would give away free photography sessions in exchange for the rights to their bad images. I would then turn around and use those bad images in my email marketing.

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