January 2021 // The Beauty Edition

How to Get Your First Client | Vanessa Joy

SPEND MONEY TO GET YOUR FIRST CLIENT

Sometimes you have to spend money to make it. While it might sting to fork over a chunk of change to get your name in front of the right prospective clients, remember that doing so is an investment that will ideally bring in much more income than you must initially part with. Here are a few practical steps to attract a new client: · Offer a promo on Groupon. · Purchase Facebook or Instagram ads. · Run a contest on your social media sites; the winner can get a discounted photo session or another type of incentive. · Provide a few discounted or complimentary sessions where clients have the opportunity to buy their photos later.

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