February 2021 // The Post-Production Edition

5 Marketing Strategies for Wedding Photographers | Vanessa Joy

CONCLUSION

Everyone wants the pat answer for how to improve their marketing—the quick fix. Such a thing doesn't exist. If it did, whoever discovered it would be sitting on the secret. It would be kept hidden underneath their stacks of cash and not shared with the rest of us plebs, who would use it to even the odds out again. But what does exist is hard work and determination. Sure, it's a cliché, but in marketing, hard work and determination are really the only secrets to success that exist.

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Vanessa Joy has been a professional wedding photographer in New Jersey since 2002, and an influencer in the photographic community for years. Since starting VanessaJoy.com in 2008, she has taught photographers around the globe at almost every major platform in the industry (LearnPhotoVideo.com). Vanessa has been recognized for her talent and business sense at the renowned industry events CreativeLIVE, Clickin’ Moms, WPPI and ShutterFest. Her peers love her informative, open-book style of teaching. website: vanessajoy.com instagram: @vanessajoy

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